FajarE-Commerce Development
Online Stores That Load Fast and Sell More
Custom storefronts, headless Shopify and WooCommerce, marketplaces and checkout improvements, built by a team that measures results in orders, not page views.
Where Do Online Stores Lose Sales?
Online stores commonly lose sales in four places: a checkout with too many steps, product pages that load slowly, layouts that are awkward on a phone, and infrastructure that struggles during sales. Fixing these rarely needs a new platform, and the checkout is usually the right place to start.
Checkout Friction
Forced account creation, long forms, surprise shipping costs and missing wallets. Many abandoned carts are lost here, in the last few steps.
Slow Product Pages
Heavy themes and a pile of third-party app scripts slow the first view of a product, and shoppers on mobile data leave before it appears.
Desktop Design on a Phone
Much store traffic is mobile, yet many stores still squeeze a desktop layout onto a small screen, with tiny buttons and hidden filters.
Traffic Spikes
A sale, a product drop or a viral post brings the busiest hour of the year, and that is exactly when a fragile checkout tends to fail.
What Do We Build for E-Commerce Businesses?
We build custom and headless storefronts, multi-vendor marketplaces, product recommendations, inventory connections and payment setups. We can build a complete store, or improve one part, such as checkout or search, while the rest of the store stays as it is.
Custom Storefronts
Fast, mobile-first stores with a checkout designed around your products and customers, instead of the limits of a stock theme.
Next.jsCheckoutSEOHeadless Commerce
Shopify or WooCommerce running the catalog and orders, with a separate Next.js frontend for close control over speed and design.
ShopifyWooCommerceNext.jsMulti-Vendor Marketplaces
Seller onboarding, commissions, payouts, reviews and dispute handling, with stock kept in sync across vendors.
SellersPayoutsCommissionsProduct Recommendations
Suggestions based on purchase history and browsing behavior, placed on product pages, in the cart and in follow-up emails.
Cross-SellSearchPersonalizationInventory and Fulfillment
Real-time stock across warehouses, automatic reorder alerts and connections to your shipping and third-party logistics partners.
Stock SyncWarehouses3PLPayments
Cards, PayPal, Apple Pay, Google Pay and buy now, pay later options, set up with hosted payment fields, which keeps your PCI DSS scope small, and tested end to end, including refunds.
StripeWalletsBNPL
Should Your Store Go Headless or Stay on a Platform?
Many stores are better off staying on Shopify or WooCommerce and invest in content and checkout improvements. Headless commerce is worth its extra build and running cost when the shopping experience is your main difference, or when you need speed, pricing or regional setups a theme cannot deliver.
| Factor | Shopify or WooCommerce Theme | Headless Storefront |
|---|---|---|
| Time to First Sale | Days. Theme, apps and payments are ready to use. | Weeks to months, because the storefront is built from scratch. |
| Checkout Control | Limited. The checkout is good but deep changes need a higher plan. | Much more control of the journey up to payment. |
| Speed | Good themes are fast until app scripts pile up. | Very fast pages are achievable because you control what loads. |
| Design Freedom | You design inside the theme. Fine for standard catalogs. | Editorial content, product configurators and custom layouts. |
| Running the Store | The platform handles hosting, upgrades and card security. | You also run a frontend, so budget ongoing developer time. |
| Cost Over Time | Cheap to start; app and transaction fees grow with revenue. | Higher build cost, with hosting costs that grow slowly after that. |
Which Changes Increase Online Store Revenue?
No single change doubles revenue, whatever anyone promises. Steady gains come from removing checkout friction, making pages faster, showing trust signals at payment, improving product pages, recommending related products and recovering abandoned carts. Together, these small improvements add up.
Remove Checkout Friction
Guest checkout, address autocomplete, express wallets and fewer form fields. Usually the first improvement to make, and it shows up in checkout completion.
Make Pages Faster
Optimized images, edge caching and removing scripts that block the page. The gain is largest on slow stores with mobile-heavy traffic.
Build Trust at Payment
Clear returns policy, the full cost before the last step and recognizable payment options. Inexpensive to do, and especially helpful for first-time buyers.
Improve Product Pages
Real photos, size guides, comparison tables and reviews with images. Better content tends to move add-to-cart rates more than a widget does.
Recommend the Right Products
Cross-sells based on what people buy together. The effect usually appears in average order value rather than conversion rate.
Recover Abandoned Carts
A short, well-timed email sequence that shows the cart contents. Not glamorous, but the revenue it brings back is easy to measure.
- Guest Checkout
- Apple Pay and Google Pay
- Buy Now, Pay Later
- Product Filters
- Instant Search
- Wishlists
- Subscriptions
- Gift Cards
- Multi-Currency Pricing
- Abandoned Cart Emails
- Product Reviews
- Order Tracking
How Do We Improve an Existing Store?
We start by measuring how the store performs today, then find where shoppers drop off and fix the most costly problems first on your current platform. After each release we compare results against the starting numbers, and only then decide whether further work or a rebuild makes sense.
Measure the Starting Point
Real-user speed data, conversion at each step of the funnel and revenue per session, recorded before anything changes.
Find Where Sales Leak
We walk through the store on real phones, review analytics and recordings, and list the problems ranked by likely impact.
Fix the Biggest Problems First
Short sprints on the existing platform, starting with checkout and speed, so improvements reach customers early. You get a written update every week and a demo of working software every two weeks.
Compare the Results
The same metrics over a matching period after release. If we cannot measure an improvement, we do not claim it.
Decide What Comes Next
Keep optimizing, or rebuild only if the current platform blocks something the business genuinely needs.
E-Commerce Platforms and Tools
Commerce platforms, payments, search and content tools we build with and connect to.
- Shopify
- WooCommerce
- BigCommerce
- Next.js
- Stripe
- PayPal
- Apple Pay
- Google Pay
- Algolia
- Meilisearch
- Sanity
- Contentful
- PostgreSQL
- Redis
- Cloudflare
- Vercel
- Mailchimp
- Google Analytics
- PostHog
How Much Does E-Commerce Development Cost?
Fixed-Price Projects typically start from $3,000 for a small, clearly defined piece of work, such as a checkout or speed improvement sprint. Custom storefronts, headless builds and marketplaces cost more, depending on integrations, sellers and regions. You receive a written proposal within 48 hours of the scoping call.
Stores that also need a content-rich marketing site or a customer portal are often built alongside our web development service, by the same team.
Frequently Asked Questions
Can the Store Handle Black Friday or a Viral Product Drop?
Product pages served from a CDN rarely fail; the risky parts are the cart, checkout and stock updates. We load-test those paths before peak season, reserve stock carefully during drops, and design so that the worst case is a short queue rather than a broken checkout.
Can You Connect the Store to Our Stock, Shipping and Accounting Systems?
Yes. We connect stores to inventory tools, warehouses, shipping carriers, third-party logistics partners, email platforms and accounting software, using their APIs where available and scheduled syncs where they are not.
How Do You Handle Card Security, Privacy and Sales Tax?
We keep your PCI DSS scope small by using the payment provider’s hosted payment fields, so card numbers do not reach your servers. Marketing emails and tracking are set up with GDPR consent where it applies, and sales tax or VAT is calculated through the platform’s tax tools. Compliance remains your responsibility, so confirm the setup with your accountant or counsel.
Who Owns the Store and Its Code?
You have access to the repository from the first commit, and full ownership of the code and all intellectual property transfers to you once it is paid for. We sign an NDA on request, before you share anything confidential.
Related Services
Send Us Your Store: We’ll Show You Where It Leaks
Share your store URL and what you want to improve. We will come back with the problems we see and which fixes should pay back first.